A picture of hanging red telephones for GOTV

How can campaigns call cell phones for GOTV?

by Joe Fuld (He/Him)

For the longest time you could not call cell phones in an efficient way but now Stones Phones has some exciting new technology to make it easier to call cell phones using volunteers or paid phone banks. We asked Marty Stone 7 questions on calling cell phones for GOTV. 

Digital GOTV plan A suburban community of colorful houses.

Digital GOTV Plan Why You Need One

by The Campaign Workshop

A good digital GOTV plan, is not your father’s get out the vote effort. It used to be that GOTV was driven by walk lists, yard signs, door hangers, coffee and doughnuts. But as folks start to focus more on digital GOTV, having an actual plan to push turnout digitally is a must in our interconnected world. You still need the doughnuts and door hangers, but digital will add a layer of outreach that you did not have before.

Two people looking at phones to plan their winning digital ad campaign.

Winning Digital Ad Campaign: Plan First

by The Campaign Workshop

Looking for a winning digital ad campaign? These days every campaign has some kind of digital ad component to it, but how does that result in electoral outcomes? Results vary and really depend on what kind of campaign you’re running. Here are some clear steps to develop a winning digital ad campaign.

nonprofit website migration

Nonprofit website migrations should not kill your SEO

by The Campaign Workshop

When you launch a new campaign, advocacy or nonprofit website make sure you're ready to put in the work. The actual process of transferring the website is not the backbreaking work, it's the diagnostic tests and reports you'll need to run to test your site's functionality.

Digital political targeting: think beyond cookies

Digital Political Targeting: Think Beyond Cookies

by The Campaign Workshop

Digital political targeting can be tricky to navigate, but when done right, it can make digital ads work effectively and efficiently.

Martín Diego Garcia

Martín Diego Garcia dedicated his entire career to building a more representative democracy. Over the last nine years, he has trained and developed the leadership of thousands of candidates, campaign operatives and advocates fighting to uplift marginalized communities and advance a progressive and inclusive political agenda. Martín returns to The Campaign Workshop as a Vice President focusing on training programs and strategic planning. 

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Top Campaign Voter File Tips

Voter File Tips for Your Campaign

by Ben Holse (He/Him)

On any campaign, having access to good voter file is important. For good reason, the trend on most modern political campaigns has been to be data driven. But there are many pitfalls to avoid when using political data and a lot of ways that political data can go wrong. So it’s important that there’s always a human on the other end of that data asking questions and using reason instead of just taking the data at its face value. Below are a few top tips on how to successfully use political campaign data.