Phone

The Benefits of Texting and Calling for Your Campaign

by Ben Holse (He/Him)

For the longest time you could not call cell phones in an efficient way but now Stones Phones has some exciting new technology to make it easier to call cell phones using volunteers or paid phone banks. We asked Marty Stone 7 questions on calling cell phones for GOTV. 

Summer Reading

Non-Political Books for Politicos

by Alice McLoughlin (She/Her)

When you get into politics, it’s hard to resist the all too common tunnel vision of focusing only on politics. But be careful – binge watching Veep or The West Wing is not going to help you run a better campaign or organization; nor will reading solely political books. So Here are some of our favorite non-political books. 

Joe SEO

AIO and SEO for Nonprofit Websites, and Why It Matters

by Joe Fuld (He/Him)

Nonprofit AIO and SEO are tools to get folks to connect with content. When it comes to strategic communications, we all want the right audience to find our content, but this can be challenging for folks who work at nonprofits. Writing in an accessible way that gets views and engagement does not always come naturally. Instead, we often stay in our comfort zones and talk in a way that is niche-based. This has prevented many nonprofit websites, as well as nonprofit communication, from reaching broader audiences and getting the engagement from advocates and donors that they really need. 

First Political Internship

How to Land Your First Political Internship

by Alice McLoughlin (She/Her)

Landing your first political internship can be challenging. A political internship can help teach you important skills necessary for future success in the political field and is a great starting point, but with other exceptional candidates vying for the same internships as you, securing your spot can be difficult. You need to set yourself apart from these candidates to seal the deal and begin your journey into politics. One way to differentiate yourself from the sea of wannabe politicos is to master the internship interview. Here are important tips to keep in mind as you get ready for interview season.

Freelance Graphic Designer (Election Cycle, U.S.-Based)

Join The Campaign Workshop as a Freelance Designer. Create bold print and digital visuals for progressive nonprofits and advocacy groups. Apply today!

Person googling themself

The Importance of Self-Research for Political Candidates

by Alice McLoughlin (She/Her)

We teach a lot about campaign research, and most candidates see the benefits and try to make room in the budget for polling. But although many candidates will research their opponents, many first-time (and second- and third-time) candidates don’t do a self-research book on themselves. Why, one may ask, would I need research done on me? Whether you dedicate your own time, have a campaign team member help, or employ a professional to dig in, here are our top 3 reasons why self-research is much more important than it may seem.

Effective Email

Political Email Strategy: Building an Engaged List That Lasts

by Martín Diego Garcia (He/Him)

In the modern digital landscape, amid social media storms and viral moments, email remains the undisputed queen of direct political communication. It’s a necessary channel, but its power is contingent on strategic use. The goal is no longer simply to blast the largest list possible, but to cultivate a dedicated, responsive community. Learn more here!

Employees high-fiving

How Do You Retain a Great Employee?

by Alice McLoughlin (She/Her)

Employee retention is hard. When an employee is leaving your business, as the proprietor, there is an instinct to feel rejected and think “I must have done something to make them leave."  When people leave my business, I have these thoughts as well. An employee moving on is never easy, but having good employees ultimately means opportunities will come knocking. With that said, here are a few tips I have used over the years when an employee is about to leave.

nonprofit board chatting around a table

Recruiting a Nonprofit Board

by Joe Fuld (He/Him)

Here, we give immediate and ongoing strategic tips on how to build and sustain your board, including identifying the traits you want in a board member, defining board terms, focusing on growing recruitment, and developing a board culture as part of an organizational culture. 

person typing away at a voter file

What Are Voter Models and How Are They Used?

by Joe Fuld (He/Him)

When folks started creating targeted communication, sophisticated voter selects were the beginning of microtargeting. Voter modeling was soon to follow, and the age of advanced microtargeting began. These days, voter models are everywhere. No matter the campaign, you have access to voter modeling, but many folks don’t know what to use or how to use it. We’re here to help!