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Campaign Tools

Campaign Tools

  • A Beginner’s Guide to List Matching 101

    Oct 22, 2020 by Ishaba Haque

    list matching

    The What, Why, and How of List Matching

    Political advertising can be expensive, so it is imperative to make sure that every dollar is well spent. A big chunk of that change will go towards figuring out who you want to serve your ads to and where, whether for conversion or eyeballs. Over the past few years, methods for creating ad universes have evolved to become more precise and granular – enter list matching.  

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  • Relational Organizing: Where to Start

    Jul 13, 2020 by Martín Diego Garcia

    5 hands raised of different skin tones each holding a cartoon heart in their hand

    So, you want to do relational organizing? Well, here is how you can start.

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  • ActBlue– The Democrats Grassroots Campaign Fundraising Platform

    Jul 10, 2020 by Hope Rohrbach

    white piggy bank facing left with a blue background

    Increase Your Campaign Fundraising with ActBlue

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  • 100+ Best Campaign Management Tools List for 2020

    Feb 18, 2020 by Alicia Barry and Hope Rohrbach

    Colorful toolbox

    What Campaign Management Tools Do I Need This Election Cycle and Why? 

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  • Designing the Future: My Experience at the Adobe 99U Design Conference

    Aug 28, 2019 by Tracy Wood

    rainbow colored pattern

    This Year’s Adobe 99U Design Conference Highlighted the Power of Creativity

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  • Improve Your Voter Contact–Political House Party Dos and Don'ts

    Jul 18, 2019 by Martín Diego Garcia

    Political House Parties Improve Voter Contact

    Voter Contact: Political House Party Dos and Don'ts

    House parties are underutilized tactic for voter contact, especially around primaries and special elections. It is a good way to get a candidate to engage in their community quickly and authentically. Although this is an old-school technique, we have added in some new-school tactics, like SMS, to make it relevant in today’s political toolbox

    House parties are underutilized tactic for voter contact, especially around primaries and special elections. It is a good way to get a candidate to engage in their community quickly and authentically. Although this is an old-school technique, we have added in some new-school tactics, like SMS, to make it relevant in today’s political toolbox

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  • 7 Questions with Zvi Band

    Jul 10, 2019 by Joe Fuld

    question marks scattered with "Q&A" on top

    Zvi Band on Making the Most of Your Personal Network to Achieve Your Goals

     

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  • Post-Election Campaign Survey Results

    Apr 08, 2019 by Ben Holse

    Black question marks on a scattered group of wooden tiles

    Key Takeaways and Lessons from Our Campaign Survey

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  • Coalition Mapping: Understanding Your Coalition Landscape

    Feb 25, 2019 by Martín Diego Garcia

    Coalition mapping: a picture of scrunched up pieces of paper and one yellow ball is depicted like a bright light bulb

    How to use Coalition Mapping to Understand Who You Have and Who You Need.

    When should I start building my coalition? In short, yesterday. but to find your way coalition mapping will help.

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  • Instagram for Political and Advocacy Campaigns

    Jan 31, 2019 by Hope Rohrbach

    Picture of hands holding up an iPhone taking a picture of a city skyline on the water.

    The Power of Instagram: Telling Your Campaign Story

    If you're running a campaign on a tight budget and have an important story to tell, Instagram can help. Not only is it completely free, but it’s also easy to use. With more than one billion monthly active Instagram users, it would be wise to get on the “Instagram train” now!

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  • What is Relational Organizing and How Can it Help My Campaign?

    Aug 16, 2018 by Joe Fuld

    people on their phones and reading in a coffee shop

    Relational organizing tools and tips/neighbor to neighbor 2.0

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  • Slack for Political and Advocacy Campaigns | Campaign Tools

    Aug 13, 2018 by Joe Fuld

    Slack for Political and Advocacy Campaigns

    Looking for a good organizational campaign tool? Today I am going to explain why every political and advocacy campaign should use Slack to coordinate and streamline group communication.

    In its most basic form, Slack is a great business tool that allows team members to easily collaborate on projects and develop specialized communication channels. By taking advantage of Slack’s internal features, however, the application can become an essential organizational hub for any campaign. Whether you want to provide group updates, notify volunteers of the next canvassing event, or brainstorm project concepts, Slack can do it all. Group members can also integrate bots to get team-member feedback and receive various metric updates.

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