Hashtagify

Hashtagify helps enhance and monitor social media performance through hashtag usage. 

Google Keyword

The Google keyword tool monitors the frequency of different words or searches within Google. It is a good way to research and find keywords for content marketing.

Flipgrid

Is it crunch time for your advocacy or political campaign? Use Flipgrid to ask your followers to create and submit real-time videos on what they think about a particular ballot initiative or issue area. Flipgrid is a great way to crowdsource user generated video content.

Blue Utopia

Blue Utopia is a software and data system that helps with a variety of campaign finance needs.

Accurate Append

Accurate Append makes contact data easily accessible with the goal of growing a customer base.

StreamYard

StreamYard empowers users to produce professional livestreams that can be posted directly to Facebook, YouTube, and other social media platforms. 

Speakeasy Political

Speakeasy Political focuses on digital media and direct mail. This platform provides pre-built templates and helps deliver direct mail to target audiences. 

Crowdfire

Crowdfire is a social media management tool that enables users to discover, publish, and analyze content across social media users in one convenient place. 

Thought Leadership

Thought Leadership Defined: Move Your Public Affairs Forward

by Joe Fuld (He/Him)

Thought leadership is not used to its true potential in public affairs. With so much noise out there, engaging thought leaders to build a public campaign around a policy or public affairs goal can be really important. Especially these days, separating your issue from the rest and making it a priority is a necessity. Similar to storytelling , thought leadership is about engaging community stakeholders to tell their reasons behind moving an issue forward.

Member Survey and Coffee

Take Your Member Survey Online

by Elena Veatch

A member survey can be a useful tool to get a sense of how your members feel about specific issues. Traditional phone surveys used to be the only option to keep tabs on the pulse of your organization. Luckily, it’s often easier and more cost-effective to poll your members online these days. Below are some factors to think through in executing a member survey that will achieve your goals and reach the right people—all without breaking the bank.