• Holiday Season 2019: Entertainment Recommendations

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    Posted on Dec 06, 2019 by Alicia Barry, Hope Rohrbach

    Take a Step Away from Your Desk This Holiday Season. 

    Can you believe the holiday season is already upon us? Though we know you’re already gearing up for 2020, the 2019 election season has finally come to an end, and it’s time to take a deep breath before jumping back in. First, make sure you’ve taken the steps to end your campaign correctly. Then, kick back this holiday season with some tv shows and podcast recommendations from the participants in our 7…
  • Advocacy Plan: Where do I begin?

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    Posted on Dec 05, 2019 by Martín Diego Garcia

    Having an advocacy plan is critical to success, but where should you begin? Here are some topic areas you should be including in your plan.

    In the ever-busy world of nonprofits, taking the time to develop an advocacy plan is often either quickly jotted down without real intentionality or not done at all. Organizations who put energy into writing a clear and comprehensive plan will tell you they are critical to success and long-term organizational growth. Now whether you’re a pro at advocacy plans or are writing your first one, this guide will…
  • What TV Show Should I Watch to Forget the News (for a Little While Anyways)?

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    Posted on Nov 28, 2019 by Shelley Rees

    If You’re Stressed about Politics or the Holidays, Why Not Try A TV Show?

    Do you need to take a break from political content with a new TV show? Maybe you just finished working on a campaign or, like me, you work at a political consulting firm where politics is literally your job all the time. I am from Bethesda, where academic achievements and political discourse are our most hotly contested sports. After 29 years, I don’t have the emotional energy to get deeply involved in most political issues or candidates without carving out some time to…
  • Non-Political Podcast Suggestions for Post-Election Entertainment

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    Posted on Nov 25, 2019 by

    Take Your Mind Off Politics With These Podcast Recommendations

    If you’ve just come off of a political campaign, chances are you’ve spent the last few months consuming nothing but political content—from news to television to a podcast or two. After you’ve wrapped everything up, and shut down your campaign properly, maybe you need a break? With the holidays coming up, I’ve rounded up some of our favorite podcasts to keep you entertained during whatever…
  • How Campaigns Can Capitalize on Earned Media

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    Posted on Nov 21, 2019 by Ben Holse

    Make the Most of the Earned Media You Have

    With the changing local media landscape, it’s difficult for small and mid-sized campaigns to get covered by a local news outlet and generate earned media. The majority of the local media is busy covering national stories and continues to lose local political reporters. It’s an unfortunate fact in this day and age that many small or mid-sized campaigns just won’t get much earned media. This means that you really need to capitalize on the limited earned media you do get and work to get as much runway out…
  • 7 Questions with Speechwriting Veteran, Kate Childs Graham

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    Posted on Nov 20, 2019 by Hope Rohrbach

    Speechwriting and Storytelling with Author Kate Childs Graham

    Kate Childs Graham is currently a principal at West Wing Writers but has long worked in the field of political speechwriting. She is the former communications director for US Senator Amy Klobuchar. She also wrote speeches for principals and surrogates during the Clinton-Kaine campaign and the 2016 Democratic National Convention.  In March, Childs Graham released her book, Why I Run: 35 Progressive…
  • 7 Questions with Peter Greenberger on Political News Coverage

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    Posted on Nov 18, 2019 by Claire Regan

    Get to Know Peter Greenberger and His Take on Political News Coverage

    Peter Greenberger is an experienced political consultant and media executive with a background working in government, on campaigns, and in digital media. Peter has served as Director of Congressional Correspondence in the White House during the Clinton Administration, the Global Director of News Partnerships at Twitter, and everything in between. Now, Peter Greenberger is the publisher of The Hill, where he is responsible for leading revenue efforts and driving commercial…
  • Self-Care Ideas for Post-Election Season: Cocktail Edition

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    Posted on Nov 14, 2019 by Sophie Thurber

    Your Campaign Has Ended, Kick Back with a Self-Care Cocktail

    Self-care is a must after a grueling election cycle. Getting through Election Day is a huge accomplishment, but it takes a toll. Late nights, too much pizza, a prolonged, laser-like focus on work—it can leave you feeling drained, foggy and exhausted. Moral of the story, you deserve to kick back with a good book (or a great crossword, if you’re a nerd like me) and an even better drink in hand. Cocktail, mocktail or wine, the choice is yours, but the sentiment is the same: treat…
  • 7 Questions with Social Media Strategy Expert Dr. Alan Rosenblatt

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    Posted on Nov 13, 2019 by Hope Rohrbach, Alicia Barry

    Social Media Strategy is Imperative in the Age of Digital Politics

    Dr. Alan Rosenblatt is an expert in social media strategy. He is the Director of Digital Research for Lake Research Partners, a Partner and Lead Digital & Social Media Strategist at turner4D, and a Principal at Unfiltered.Media with 30 years of experience in the digital politics industry. He specializes in digital communications at the nexus of politics, advocacy, media, and education. Dr. Rosenblatt currently serves as an adjunct professor at the George Washington Graduate…
  • Self-Care Ideas for Post-Election Season

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    Posted on Nov 11, 2019 by Elena Veatch

    Run a Winning Campaign, Then Try These Self-Care Ideas

    You’ve worked hard to run a strong campaign—now you can carve out some space for some post-election self-care ideas! If you work in the campaign world, I’m willing to bet you’re deeply acquainted with post-election burnout. While that fatigue may be more acute after presidential and mid-term elections, never discount the exhausting pace of state and local races. No matter the election year, type, or outcome, it’s crucial to take care of yourself after you take care of your campaign. We all…
  • First Step to Running for Office: Attend a Political Campaign Training

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    Posted on Nov 07, 2019 by Joe Fuld, Martín Diego Garcia

    Every First-Time Candidate Should Take a Political Campaign Training 

    Here is the scoop on political campaign trainings: There are lots of decisions candidates need to make before they start a run for public office and a political campaign training can help provide some clarity for first time candidates. In our opinion, attending a political candidate and campaign training is a must for any potential candidates. Whether it is how to decide the best opportunity to pursue or how to create a contrast between you and your opponent, most folks need…
  • 7 Questions with Author Bob Blaemire on Senator Birch Bayh

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    Posted on Nov 06, 2019 by Ben Holse

    Bob Blaemire on His Book about Senator Birch Bayh, Birch Bayh: Making a Difference

    Bob Blaemire began working for Senator Birch Bayh while a freshman in college and remained on his staff for the next 13 years. After Bayh's election defeat in 1980, Blaemire formed a political action committee, the Committee for American Principles, to combat the influence of the New Right in American politics. In 1982, he began a long career providing political computer services for Democratic candidates and progressive organizations. An early participant in…
  • Welcome to Our Political and Advocacy Campaign Blog

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    Posted on Nov 04, 2019 by Joe Fuld, Hope Rohrbach

    Lessons and Favorite Posts from TCW’s Political and Advocacy Campaign Blog

    In 2013, we started our political and advocacy campaign blog. The goal was to disseminate completely free information on campaign strategies and tactics to progressive political candidate and advocacy campaigns. And, most importantly, do it well. We wanted to help people win their campaigns at all levels of office regardless of how much money they had in the bank and whether they could afford our services of strategic consulting, direct mail or digital advertising. At…
  • What Happens if Facebook Stops Running Political Ads?

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    Posted on Oct 31, 2019 by

    If Political Ads Are No Longer Allowed to Run on Facebook, What Will That Mean for Your Campaign?

    Yesterday, Twitter announced that they will stop allowing political ads to run on its platform which has the potential to have further implications across the industry. Will other companies follow suit? Facebook has received a lot of flak lately from both the public and the government centered around political ads. From the use of users’ personal data to a lack of…
  • 7 Questions with Founders of Smash Strategies on gender equality

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    Posted on Oct 30, 2019 by Hope Rohrbach, Alicia Barry

    Tackling gender equality in the political sphere with Susan Markham and Stephenie Foster

    Susan Markham and Stephenie Foster are the founders of Smash Strategies, a firm that provides strategic advice on gender equality and women’s leadership. Susan comes from a background of empowering women to participate in politics both in the U.S. and abroad, recruiting and training women candidates, and supporting the aspirations of thousands of women to be equal and active partners in leading democratic societies. Stephenie has also worked nationally and…